@font-face{font-family:Nunito;src:url('assets/nunito.woff2') format('woff2');font-style:normal;font-weight:200 1000;font-display:swap}
:root{--purple:#8500ff;--violet:#6b00dc;--ink:#261b35;--muted:#72697c;--lavender:#f3ebff;--line:#e6dfed;--paper:#fcfafc;--radius:28px;--max:1256px}
*{box-sizing:border-box}html{scroll-behavior:smooth;scroll-padding-top:68px}body{margin:0;background:var(--paper);color:var(--ink);font-family:Nunito,ui-rounded,system-ui,sans-serif;font-size:17px;line-height:1.5}button,a{-webkit-tap-highlight-color:transparent}button{font:inherit}button,a,summary{touch-action:manipulation}a{color:inherit;text-decoration:none}button{cursor:pointer}img{display:block;max-width:100%}button:focus-visible,a:focus-visible,summary:focus-visible,[tabindex]:focus-visible{outline:3px solid #f4af13;outline-offset:5px}button[disabled]{cursor:default}::selection{background:#d7afff;color:#29163c}.skip{position:fixed;top:-80px;left:20px;padding:12px 22px;background:#fff;border:2px solid var(--purple);z-index:30;border-radius:30px}.skip:focus{top:12px}
.topbar{height:75px;display:flex;align-items:center;justify-content:space-between;max-width:var(--max);margin:auto;padding:0 22px}.identity{display:flex;align-items:center;gap:18px;font-weight:800;font-size:17px}.identity img{width:101px;height:34px;object-fit:contain}.cross{font-size:23px;font-weight:500;color:#bdb3c7}.review-status{display:flex;align-items:center;gap:8px;text-transform:uppercase;letter-spacing:.12em;font-size:10px;font-weight:900;color:#7e718c}.review-status>span{height:6px;width:6px;background:#a58abf;border-radius:50%}
.chapter-nav{position:sticky;top:0;z-index:15;display:flex;align-items:center;justify-content:center;gap:6px;padding:11px 20px;background:#fcfafcf0;backdrop-filter:blur(18px);border-top:1px solid var(--line);border-bottom:1px solid var(--line)}.chapter-nav a{display:flex;gap:9px;align-items:center;padding:9px 24px;border-radius:28px;font-weight:800;font-size:13px;transition:background .2s,color .2s}.chapter-nav a>span{font-size:10px;opacity:.5;font-variant-numeric:tabular-nums}.chapter-nav a.is-active{background:var(--ink);color:#fff}.chapter-nav a:hover{background:var(--lavender);color:var(--violet)}
.chapter{max-width:var(--max);margin:0 auto;padding:88px 30px 42px;scroll-margin-top:0;position:relative}.eyebrow{font-size:10px;font-weight:900;letter-spacing:.18em;text-transform:uppercase;color:var(--violet);margin:0 0 17px}.eyebrow.light{color:#e5c5ff}.section-heading{display:grid;grid-template-columns:1.2fr 1fr;gap:65px;align-items:end;margin-bottom:43px}h1,h2,h3,p{margin-top:0}h1,h2,h3{font-weight:900;letter-spacing:-.045em}h2{font-size:48px;line-height:1.1;margin-bottom:0}h2>span{color:var(--purple)}.section-intro{font-size:17px;line-height:1.6;color:var(--muted);max-width:425px;margin:0 0 4px}.button{display:inline-flex;align-items:center;justify-content:space-between;gap:28px;border:0;border-radius:40px;font-weight:900;font-size:13px;line-height:1.4;padding:16px 23px;transition:transform .2s,box-shadow .2s}.button:hover{transform:translateY(-3px);box-shadow:0 8px 25px #36106520}.button span{font-size:19px;line-height:1}.button.white{background:#fff;color:var(--violet)}.button.purple{background:var(--purple);color:#fff}.text-button{background:none;border:none;border-bottom:1px solid #cbb1e8;display:flex;justify-content:space-between;align-items:center;gap:18px;padding:7px 0;color:var(--violet);font-size:12px;font-weight:900;text-align:left}.text-button>span{font-size:19px;font-weight:600}.text-button:hover{color:var(--ink);border-color:var(--purple)}
.hero{margin-top:14px;padding:62px 64px 0;max-width:calc(var(--max) - 16px);border-radius:32px;overflow:hidden;background:linear-gradient(125deg,#7e00ee 0%,#9300ff 57%,#a60dff 100%);color:#fff;display:grid;grid-template-columns:1.1fr 1fr;gap:0;min-height:680px}.hero-copy{z-index:2;max-width:525px;padding-bottom:40px}.hero h1{font-size:68px;line-height:.98;margin:0 0 23px;letter-spacing:-.055em}.hero h1>span{color:#e9caff}.hero-intro{font-size:21px;font-weight:900;letter-spacing:-.015em;margin-bottom:10px}.hero-body{font-size:15px;line-height:1.65;color:#f0deff;max-width:420px;margin-bottom:26px}.hero-visual{position:relative;min-width:0;display:flex;align-items:center;justify-content:center;isolation:isolate}.app-image{width:370px;height:auto;max-height:490px;object-fit:contain;position:relative;z-index:1;transform:rotate(7deg);filter:drop-shadow(0 22px 25px #35005e40);margin-top:-32px}.hero-grain{position:absolute;inset:0;background-image:radial-gradient(#ffffff50 .8px,transparent 1px);background-size:47px 47px;opacity:.35;pointer-events:none;mask-image:linear-gradient(to right,transparent 25%,#000 100%)}.orbit{position:absolute;width:420px;height:420px;border:1px solid #ffffff25;border-radius:50%;transform:rotate(-28deg) scaleY(.75);z-index:0}.orbit-two{transform:rotate(37deg) scaleY(.68);width:550px;height:550px;right:-75px}.floating-label{position:absolute;z-index:3;border:1px solid #ffffff4a;background:#fdf9ffed;color:#4c1676;box-shadow:0 10px 35px #37006b25;display:flex;align-items:center;gap:9px;border-radius:13px;font-size:11px;font-weight:900;padding:12px 16px;backdrop-filter:blur(10px)}.label-one{right:-6px;top:13px;transform:rotate(3deg)}.label-two{bottom:46px;left:-15px;transform:rotate(-4deg);font-size:13px;padding:14px 19px}.label-two small{display:block;color:#8b719e;font-size:9px;font-weight:800;margin-top:3px}.small-dot{display:inline-block;flex-shrink:0;width:6px;height:6px;border-radius:50%;background:var(--purple)}.spark{font-size:28px;color:var(--purple);line-height:1}.asset-caption{position:absolute;bottom:8px;right:0;font-size:9px;letter-spacing:.02em;color:#e6c7ff;margin:0}.sales-strip{position:relative;z-index:3;grid-column:1/-1;display:grid;grid-template-columns:repeat(3,1fr);gap:30px;padding:24px 0 25px;border-top:1px solid #ffffff35}.sales-strip>div{display:flex;gap:13px;align-items:flex-start}.sales-strip>div>span{font-size:10px;color:#d7adff;font-weight:900;padding-top:2px}.sales-strip p{font-size:11px;line-height:1.6;color:#e5ccff;margin:0}.sales-strip strong{display:block;font-size:12px;color:#fff}
.doors{padding-top:94px}.route-grid{display:grid;grid-template-columns:repeat(3,1fr);gap:17px}.route-card{background:#fff;border:1px solid var(--line);border-radius:23px;padding:26px 27px 24px;display:flex;flex-direction:column;transition:transform .25s,border-color .25s,box-shadow .25s}.route-card:hover{transform:translateY(-5px);border-color:#c789ff;box-shadow:0 12px 30px #6c34740a}.route-card.route-featured{background:var(--lavender);border-color:#e0c9fc}.route-top{display:flex;align-items:center;justify-content:space-between;min-height:40px;margin-bottom:22px}.route-type{text-transform:uppercase;font-size:9px;letter-spacing:.14em;font-weight:900;color:#82708e}.publicis-mark{height:42px;width:43px;object-fit:contain}.route-symbol{font-size:40px;line-height:1;font-weight:500;color:#bd8cec}.arrow-symbol{font-size:32px}.route-card h3{font-size:27px;line-height:1.1;margin-bottom:17px;letter-spacing:-.035em}.route-card>p{font-size:13px;line-height:1.6;color:var(--muted);min-height:65px;margin-bottom:21px}.route-use{font-size:12px;line-height:1.6;padding-top:18px;border-top:1px solid #e6daef;margin-bottom:19px;flex:1}.route-card .text-button{font-size:11px}.quiet-note{display:flex;gap:14px;align-items:center;margin:25px 0 30px;color:#8b7c96}.quiet-note>span{font-size:27px;color:#cbb3df}.quiet-note p{font-size:11px;max-width:765px;margin:0;line-height:1.6}.next-chapter{display:flex;align-items:center;justify-content:space-between;gap:15px;font-size:12px;font-weight:900;color:var(--purple);border-top:1px solid var(--line);padding-top:18px}.next-chapter>span{font-size:24px}
.campus{padding-top:76px}.brief-layout{display:grid;grid-template-columns:1.02fr 1fr;gap:30px;align-items:stretch}.campus-photo{margin:0;position:relative;min-height:370px;overflow:hidden;border-radius:25px;background:#e7d1f3}.campus-photo>img{height:100%;min-height:370px;width:100%;object-fit:cover;object-position:center}.campus-photo::after{content:"";position:absolute;inset:45% 0 0;background:linear-gradient(transparent,#21132bdb)}.campus-photo figcaption{position:absolute;bottom:25px;left:27px;right:22px;color:#ddcfdf;font-size:10px;z-index:1}.campus-photo figcaption>span{display:block;font-size:22px;letter-spacing:-.03em;color:#fff;font-weight:900;margin-bottom:3px}.brief-builder{min-width:0;background:#f1e8fa;border:1px solid #e4d1f3;border-radius:25px;padding:9px}.tablist{display:flex;gap:4px;padding:0 0 9px}.tablist button{flex:1;background:transparent;border:none;border-radius:17px;color:#886c9a;font-size:11px;padding:10px 12px;font-weight:900;transition:all .2s}.tablist button[aria-selected=true]{background:var(--ink);color:#fff;box-shadow:0 3px 9px #261b3515}.tablist button:hover{color:var(--purple);background:#fff}.tablist button[aria-selected=true]:hover{color:#fff;background:var(--violet)}.brief-panel{background:#fff;border-radius:18px;padding:24px 24px 20px;min-height:330px}.prospect-label{font-size:9px;font-weight:900;letter-spacing:.1em;text-transform:uppercase;color:#a08cae;display:flex;align-items:center;gap:8px;margin-bottom:13px}.prospect-label .small-dot{width:4px;height:4px}.brief-panel h3{font-size:29px;line-height:1.1;letter-spacing:-.035em;margin-bottom:13px}.brief-panel>p:not(.brief-outcome){font-size:12px;line-height:1.6;color:var(--muted);min-height:57px;margin-bottom:20px}.brief-sequence{display:flex;gap:13px;align-items:center;background:#f9f4ff;border-radius:12px;padding:13px 15px;margin-bottom:16px}.brief-sequence>div{flex:1}.brief-sequence span{font-size:12px;font-weight:900;color:var(--violet)}.brief-sequence p{font-size:9px;margin:2px 0 0;white-space:normal;color:#8e7c9f;line-height:1.4}.brief-sequence i{font-size:17px;font-style:normal;color:#ba9bd5}.brief-outcome{font-size:11px;line-height:1.55;color:#7e6d8d;margin:0 0 13px}.brief-outcome strong{color:#4a345d}.brief-panel .text-button{width:100%;font-size:11px}.brief-footnote{display:flex;justify-content:space-between;align-items:center;gap:30px;padding:22px 0;border-bottom:1px solid var(--line);font-size:10px;color:#98899f}.brief-footnote p{max-width:650px;margin:0}.brief-footnote a{color:var(--violet);font-weight:900;white-space:nowrap}
.beyond{padding-top:76px}.beyond-layout{display:grid;grid-template-columns:1fr 1.14fr;gap:55px;align-items:start}.experience-panel{border-radius:24px;padding:28px;background:#ede8f3}.experience-top{display:flex;gap:12px;align-items:center;border-bottom:1px solid #dcd2e7;padding-bottom:21px;margin-bottom:23px}.experience-top img{width:103px;height:25px;object-fit:contain}.experience-top>span{font-size:10px;font-weight:900;letter-spacing:-.025em;color:#927b9d}.experience-panel h3{font-size:29px;line-height:1.15;margin-bottom:16px}.experience-panel>p{font-size:12px;line-height:1.7;color:#7d6f88;margin-bottom:14px}.experience-panel>a{font-size:10px;color:var(--violet);font-weight:900}.andrew-note{display:flex;gap:12px;border-top:1px solid #dcd2e7;margin-top:24px;padding-top:21px}.initials{display:flex;justify-content:center;align-items:center;flex-shrink:0;width:35px;height:35px;border:1px solid #d2b6e5;border-radius:50%;color:var(--violet);font-size:11px;font-weight:900}.andrew-note p{font-size:11px;line-height:1.6;margin:0;color:#89758e}.andrew-note strong{color:#513a62;font-weight:900}.value-accordion details{border-bottom:1px solid var(--line)}.value-accordion summary{display:flex;gap:17px;align-items:center;list-style:none;padding:23px 0;cursor:pointer}.value-accordion summary::-webkit-details-marker{display:none}.value-accordion summary>span{font-size:10px;color:#b39bc4;font-weight:900}.value-accordion summary>div{flex:1;font-size:17px;letter-spacing:-.02em;font-weight:900;line-height:1.3}.value-accordion summary small{display:block;margin-top:6px;font-weight:600;font-size:11px;letter-spacing:0;color:#9c8ca8}.value-accordion summary i{font-style:normal;font-size:25px;line-height:1;color:var(--purple);transition:transform .2s}.value-accordion details[open] summary i{transform:rotate(45deg)}.value-accordion details[open] summary{padding-bottom:15px}.detail-body{padding:0 26px 25px 30px;font-size:12px;line-height:1.75;color:#89768e;animation:appear .22s ease-out}.channel-note{font-size:10px;color:#9f8da8;line-height:1.6;margin-top:20px;max-width:470px}.closing{display:flex;gap:35px;align-items:center;justify-content:space-between;border-top:1px solid var(--line);border-bottom:1px solid var(--line);margin-top:49px;padding:31px 0}.closing .eyebrow{margin-bottom:10px;font-size:9px}.closing h3{font-size:26px;line-height:1.2;margin-bottom:7px;letter-spacing:-.035em}.closing p:not(.eyebrow){font-size:12px;color:#8e7c98;margin:0}.closing>.button{flex-shrink:0;font-size:11px}.beyond footer{padding:24px 0 0;display:flex;justify-content:space-between;gap:20px;align-items:center;font-size:9px;color:#a491b2}.beyond footer>div{display:flex;gap:24px;align-items:center}.footer-button{font:inherit;border:0;padding:0;background:transparent;color:#8b739c}.footer-button:hover{color:var(--purple)}.footer-button[disabled]{color:#b9aebf}.beyond footer a{color:#8b739c}
dialog{width:min(650px,calc(100% - 30px));max-height:85dvh;border:1px solid #e7dbef;border-radius:26px;padding:30px;color:var(--ink);box-shadow:0 28px 100px #23013b35}dialog::backdrop{background:#1a072f77;backdrop-filter:blur(7px)}dialog[open]{animation:appear .18s ease-out}.dialog-top{display:flex;justify-content:space-between;gap:20px;align-items:center;margin-bottom:20px}.dialog-top .eyebrow{font-size:9px;margin:0}.close-dialog{border:0;background:#f5edf9;border-radius:50%;height:33px;width:33px;color:var(--purple);font-size:23px;line-height:1;font-weight:600}dialog h2{font-size:32px;line-height:1.1;margin:0 0 25px}#dialog-body{font-size:13px;line-height:1.7;color:#84718e}#dialog-body p{margin-bottom:17px}#dialog-body strong{color:#51355f}#dialog-body h3{font-size:16px;line-height:1.3;color:#51355f;margin:23px 0 8px;letter-spacing:-.02em}#dialog-body a{color:var(--violet);text-decoration:underline;text-underline-offset:3px}#dialog-body ul,#dialog-body ol{padding-left:21px;margin:12px 0 19px}#dialog-body li{padding-left:3px;margin-bottom:8px}#dialog-body .status-line{display:inline-block;background:var(--lavender);padding:5px 10px;border-radius:8px;font-size:10px;font-weight:900;color:var(--violet);margin-bottom:17px}#dialog-body .dialog-note{font-size:11px;background:#f8f4fa;border:1px solid #eadff0;border-radius:12px;padding:13px;color:#947f9e}#dialog-body .source-list{list-style:none;padding:0}#dialog-body .source-list li{padding:11px 0;border-bottom:1px solid var(--line)}.dialog-bottom{display:flex;justify-content:space-between;align-items:center;gap:20px;padding-top:21px;margin-top:26px;border-top:1px solid var(--line);font-size:9px;color:#b39ac0}.dialog-bottom .close-dialog{font-size:10px;border:0;background:none;border-radius:0;height:auto;width:auto;padding:6px 0}.dialog-bottom .close-dialog span{font-size:17px}
@keyframes appear{from{opacity:0;transform:translateY(6px)}to{opacity:1;transform:translateY(0)}}
@media(min-width:1450px){.hero{min-height:714px;padding-top:72px}.hero h1{font-size:76px}.app-image{width:395px;max-height:515px}.hero-body{font-size:16px}.hero-visual .asset-caption{bottom:15px}.sales-strip{padding-bottom:29px}}
@media(max-width:1000px){.hero{margin:12px 12px 0;padding:48px 38px 0;min-height:640px}.hero h1{font-size:59px}.hero-intro{font-size:18px}.hero-body{font-size:13px;max-width:350px}.app-image{width:310px;max-height:440px;margin-top:-20px}.label-one{right:-8px;top:12px;font-size:9px;padding:10px}.label-two{bottom:54px;font-size:11px;padding:10px 13px;left:-5px}.orbit{width:325px;height:325px}.orbit-two{width:420px;height:420px}.chapter-nav a{padding:9px 20px}.section-heading{gap:35px}h2{font-size:41px}.section-intro{font-size:15px}.route-card{padding:22px}.route-card h3{font-size:23px}.route-card>p{font-size:12px}.route-use{font-size:11px}.route-card .text-button{font-size:10px}.route-type{font-size:8px}.beyond-layout{gap:30px}.brief-layout{gap:20px}.brief-panel{padding:20px}.brief-panel h3{font-size:26px}.brief-sequence{gap:10px;padding:12px}.closing h3{font-size:23px}.closing>.button{gap:15px}.campus-photo>img{object-position:58% center}}
@media(max-width:760px){html{scroll-padding-top:54px}.topbar{height:64px;padding:0 19px}.identity{gap:12px;font-size:13px}.identity img{width:80px;height:28px}.cross{font-size:19px}.review-status{font-size:8px;letter-spacing:.09em;gap:5px}.review-status>span{width:4px;height:4px}.chapter-nav{display:grid;grid-template-columns:repeat(4,minmax(0,1fr));gap:3px;padding:8px 10px}.chapter-nav a{justify-content:center;min-width:0;font-size:9px;padding:8px 5px;gap:4px;white-space:nowrap}.chapter-nav a>span{font-size:7px}.chapter{padding:59px 23px 26px}.hero{grid-template-columns:1fr;margin:10px 10px 0;padding:37px 25px 0;border-radius:24px;min-height:0}.hero-copy{padding-bottom:0;max-width:500px}.hero .eyebrow{font-size:8px;margin-bottom:19px}.hero h1{font-size:59px;line-height:1.01;margin-bottom:20px}.hero-intro{font-size:17px;margin-bottom:9px}.hero-body{font-size:13px;line-height:1.65;max-width:380px;margin-bottom:22px}.hero .button{font-size:11px;padding:13px 18px;gap:26px}.hero-visual{min-height:287px;margin:7px 0 12px}.app-image{width:215px;max-height:278px;margin:0 12px 0 0;transform:rotate(7deg)}.orbit{width:235px;height:235px}.orbit-two{width:310px;height:310px;right:-45px}.label-one{font-size:8px;padding:9px 11px;top:41px;right:0;border-radius:10px}.label-two{font-size:10px;bottom:14px;left:-4px;padding:10px 12px;border-radius:10px}.label-two small{font-size:7px;margin-top:2px}.label-two .spark{font-size:23px}.asset-caption{font-size:7px;bottom:-3px;right:0}.sales-strip{grid-template-columns:1fr;gap:13px;padding:19px 0 23px}.sales-strip>div{align-items:center;gap:13px}.sales-strip>div>span{font-size:8px;padding:0}.sales-strip p{font-size:10px;line-height:1.4}.sales-strip strong{display:inline;font-size:10px;margin-right:3px}.section-heading{grid-template-columns:1fr;gap:19px;margin-bottom:29px}.eyebrow{font-size:8px;margin-bottom:14px}h2{font-size:36px;line-height:1.1;letter-spacing:-.045em}.section-intro{font-size:13px;line-height:1.65;margin-bottom:0;max-width:550px}.route-grid{grid-template-columns:1fr;gap:13px}.route-card{padding:22px 23px 18px;border-radius:20px;display:grid;grid-template-columns:1fr 1fr;gap:0 18px}.route-top{grid-column:1/-1;margin-bottom:12px;min-height:33px}.route-type{font-size:8px}.publicis-mark{height:34px;width:34px}.route-symbol{font-size:34px}.route-card h3{font-size:23px;margin:0 0 17px;grid-column:1/-1}.route-card>p{font-size:11px;line-height:1.6;min-height:0;margin:0 0 18px}.route-use{font-size:11px;border:0;padding:0 0 0 15px;border-left:1px solid #e6daef;margin:0 0 18px}.route-card .text-button{grid-column:1/-1;font-size:10px}.quiet-note{margin:19px 0 23px;align-items:flex-start}.quiet-note 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